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Self-help gurus are quickly taking over
the internet. From podcasts to YouTube
channels and GAP commercials, you can't
avoid them, even if you try really,
really hard. Self-help used to live on
the fringe, quiet corners of a bookstore
and niche seminars. But now it's
mainstream. It's a space where experts,
gurus, and idiots like me all sit side
by side in your feed. There's a lot of
good that's come from this obsession
with self-development. I mean, we got
this B-roll of Ali Abdal in the shower.
But there's also a dark side. Because
when the rewards are power, money, and
influence, things like morality, ethics,
and honesty often take a backseat. I
want to uncover how self-help gurus win
followers, help to open your eyes, and
then your wallet. This video is
sponsored by Squarespace. More on them
later. So, I think I'm in a pretty
unique position to explore this topic.
I've been a fan of self-help content
since I was probably 16 years old. I've
read many self-help books. I've
implemented a lot of that advice into my
life and I've seen real improvements
because of it. I also started this
YouTube channel nearly 10 years ago
sharing the things I've learned and
documenting my own habit experiments.
I've done over 30 of them on everything
from cold showers to powerlifting. I've
made documentaries with self-help gurus.
I've interviewed them on my channel and
I've even built my own course on habit
change, which I eventually shut down,
but more on that later. Over that time,
I've seen how the self-help industry has
completely exploded in popularity,
especially on YouTube. There are
thousands of channels teaching you how
to fix your business, improve your
relationships, master your finances, or
unlock your inner masculine energy. If
you're not ripped, if you're not rich,
if you ain't rare, if you don't stand
out, if you ain't across the board
successful, it doesn't mean to me.
>> At their best, people share their ideas
honestly and from a genuine desire to
help others. On the other hand, you have
those driven primarily by personal gain.
This is where you find most self-help
grifters. A self-help grifter is someone
who promises transformation, purpose, or
success, but whose real skill lies in
manipulation. They rely on unethical
marketing tactics and misleading
communication, not to make a difference,
but to grow their influence and line
their pockets. It's hard to know
someone's true intentions, but we can
look at their actions. So rather than
attacking someone's character or style,
I want to focus on the core principles
that help people rise to the ranks of
self-help guru and more importantly how
those principles can be twisted in
deceptive ways to build fame and wealth.
The first and most foundational among
them building a strong parasocial bond
with your followers. This isn't a new
idea. Psychologists have been studying
this for decades. In his classic book,
Influence, Robert Chaldini calls it the
liking principle, and it's one of the
most powerful tools in persuasion. When
we like someone, we instinctively trust
them more. And that's exactly why so
many self-help gurus put so much effort
into being relatable, charming, or
funny. Because once you like them,
influencing you becomes much easier.
>> Wow, there's so much choice. How does
anyone decide what has to be?
>> But here's the catch. This is a one-way
relationship. In a parasocial
relationship, the audience member feels
like they personally know the creator
because of the intimacy of the content.
Eye contact with the camera, direct
address, personal stories,
behindthe-scene glimpses, but the
creator doesn't really know them at all.
Sure, they might read some comments or
shake a few hands at an event, but they
don't really know the millions of people
watching their videos.
>> Logically, we know that Taylor Swift has
50 million Twitter followers and that in
all likelihood, she is not talking
directly to us. We know that we don't
have real two-sided relationships and
yet sometimes it feels like we do.
>> Take one of the biggest self-help
podcasters in the world, Mel Robbins.
Journalist Scott Carney, who spent years
investigating the self-help industry,
has talked about how Robins uses
parasocial bonding to make viewers feel
an emotional closeness to her. Mel
Robbins has never met you. She has no
real relationship with you. And yet
there's a certain genius as to how she
makes her audience believe that she's
actually their friend.
>> It is always an honor to spend time with
you. I'm so glad that you're here with
me right now. I want to say it's always
such an honor to spend time and to be
together with you. Here's what I know
about you. I know you're the type of
person you value your time. You're the
kind of person who values information
that can help you take control of your
health. I know you're the kind of person
who values showing up for yourself. It
is the perfect thing for you to listen
to at this exact moment in time and you
will feel better. I mean, just imagine
that future. I can see that for you. And
in case no one else tells you today, I
wanted to tell you I love you that I
love you. I love you. I love you for
listening to this and I believe in you
and I believe in you and I'm proud of
you for hitting play on this episode.
What you're hearing today is meant just
for you. Whether you love Mel Robbins or
not, it's worth thinking about this type
of communication closely. If you've
never spoken directly to camera before
like this, you might not realize how
strange it actually is. As someone who
does this for a living, I can tell you
it is not natural. So, I know it's easy
to forget when you're watching a video,
but this is what I'm looking at when I'm
actually filming a video. There's no
humans here. So, let's see if I can
channel my inner Mel Robbins. If you're
watching this, I want you to know that I
love you. I love the person you are. I
love the person you're becoming. So,
make sure that you share this with your
friends so they too can feel that love.
And so we can grow our engagement
numbers, increase ad revenue, and maybe
even turn this into a book deal. I
wasn't feeling that one, guys. Let's
let's do that one more time. If you're
watching this, I want you to know that I
love you. I think there are two ways to
interpret this kind of communication.
The generous view is that people are
trying to help their viewers feel seen
and supported. It's their way of
spreading compassion and using language
to lift people up. The less generous
view is that it's a strategy. Much
similar to how AI uses flattery to win
you over. This type of messaging is a
way to build affection and loyalty. We
can't know people's true intentions. But
speaking as a creator myself, I find the
style of communication to be
disingenuous. While I'm sure I've
slipped into this kind of language at
times, it's something that I'm much more
mindful of and actively try to avoid.
While the communication itself might
feel genuine, it's really just a
performance into a camera in an empty
room. You know, I wasn't really feeling
that one. Let's do that one more time.
If you want to understand why some
people build massive followings, even
when their ideas are questionable, you
have to understand the power of
authority. Much like likability,
authority changes how we listen. It
shapes how much weight we give to
someone's words, how skeptical we are of
their claims, and how quickly we accept
what they say as truth. If someone looks
the part, sounds the part, or signals
expertise in just the right way, we're
far more likely to trust them, often
without even realizing it. It's the same
reason someone in a high viz vest with a
clipboard can stroll past security
without an ID. We're wired to look for
signals that help us make quick
decisions about who to trust. Titles,
credentials, uniforms, these all act as
shortcuts that save us time and mental
effort. And while some people are
genuine authorities in their fields,
others stretch or exaggerate their
qualifications to appear more credible
than they really are. Take Dr. Joe
Despensza. He talks extensively about
neuroscience and quantum physics. So you
might assume that his doctor title is in
one of those fields. It's not. His
doctorate is in chiropractic care. Sure,
you can technically put doctor in front
of your name, but that's not the same
thing as holding a PhD or an MD. It's
possible that Dispensza's title just
carried over from his previous training
as a chiropractor, but you can't deny
that it helps him look more legitimate
when he's technically as qualified to
talk about quantum physics as your
dentist. Another big name in the
self-help world is Mr. Green Eyes.
Sorry, that's Dr. Green Eyes. J Shetty
Shetty first exploded on Facebook where
he has over 30 million followers. He's
since built massive audiences on
Instagram and Tik Tok as well. And if
you've watched his content, you know the
vibe. earnest, dramatic, very serious.
>> Forgive yourself for letting someone
make you feel like you were easy to let
go. Forgive yourself for making them
number one when you were just a second
thought. Forgive yourself for helping
them heal when all they did was hurt
you.
>> Forgive me. No, don't do it, Matt. Don't
do it. I promised myself that I wouldn't
make any personal attacks, and I I'm not
going to do it. Jay, he's not my cup of
tea. But putting aside personal
preferences, he has been criticized for
very legitimate reasons, including
rampant plagiarism early in his career.
>> It's not like he reposted somebody
else's meme. He crops their name out and
puts in J Shetty. That's stealing.
>> See, the challenge is that we're meant
to love people and use things, but today
we use people and love things. We spend
more times holding our phones than we
hold each other. When you're young, you
say, "I love you because I need you."
when you grow up, you realize I need you
because I love you.
>> But it wasn't just the plagiarism that
raised concerns. His entire backstory,
the foundation of his authority itself
in the self-help space, has also been
called into question. One of the biggest
pillars of Shett's brand is his origin
story. A story he's told many times in
podcast, books, and interviews. He
describes being a business student
destined for corporate life until one
transformative lecture from a monk
changed everything. It was the most
captivating presentation I've ever been
to. And he spoke about selflessness and
service and kindness and it just got me
hooked.
>> He left behind the material world, moved
to India and returned with timeless
wisdom. It's a compelling narrative. We
have warm, fuzzy, almost romantic
associations with monks, humility,
wisdom, and discipline. We love this
idea of someone abandoning a comfortable
western life for spiritual
enlightenment. But according to an
investigation by John McDerman of the
Guardian, there are several
inconsistencies with his timeline.
>> Jay never misses an opportunity to
remind people that he was a monk for 3
years. And typically when he describes
this, he says, "I was a monk in India
and I traveled around a little bit
across Europe."
>> Decided to turn down my corporate job
offers and go and live as a monk in
India for 3 years. So I looked into it
and I found ample evidence that he was
actually stationed in Watford, which is
a city just outside of London for the
vast majority of the time that he was a
monk, and that he had been in India for
just a few months.
>> Some people might think it's perfectly
acceptable for someone to embellish
their story, to remove facts, or to
smooth out timelines for the sake of a
tight 5-minute television appearance.
But there's clear benefits that gurus
get when they bend their experience to
create this kind of authority. As we
climb further up the self-help ladder,
we reach one of the most powerful forces
in the guru playbook, the halo effect.
Many gurus start out in one specific
niche, psychology, fitness, business,
nutrition. This may or may not be an
area where they have real experience,
expertise, or qualifications. But as
their audience grows, that niche can
start to feel limiting. So they broaden
their scope. They do this with the halo
effect. The halo effect is a well
doumented cognitive bias where you
actually you know what let me hand this
one over to Jay. We ascribe certain
qualities to someone based on something
we like about them. So if we find
someone attractive we say they must be
trustworthy. If we think someone's good
at talking or we enjoy the way they
speak we're like they must be organized.
If someone has a good job or dresses
well we say oh they must be driven and
focused. So, we start giving them
qualities that they haven't actually
showed us they have, and we set
ourselves up for failure because we're
hoping for them to have more than
they've actually told us they have or
shown us they have.
>> Yeah, it's so fascinating.
>> It's why Dr. Mike Israel can move from
fitness advice to political commentary,
or how Jordan Peterson can start out as
a psychology professor at the University
of Toronto, then expand into areas like
climate science, culture wars, and
political identity. To be clear, I don't
think you have to hold a degree to speak
on a topic. That would be ridiculous.
But we should be wary of how easily
confidence can distort how we interpret
a message. Popular family physician and
content creator Dr. Mike, a different
Dr. Mike than I previously mentioned
calls this the epidemic of the I know it
all expert and he argues that our
collective discomfort with uncertainty
is exactly what allows bad actors to
thrive. There are too many of these
experts out there claiming to have all
of the answers when the rest of the
scientific community has questions.
Now, this may surprise you, but you and
I are both partially,
if not more so, to blame for this
epidemic. When someone says to us they
don't know, we're quick to judge. We're
quick to dismiss. The irony, as Dr. Mike
points out, is that the real experts,
the people worth listening to, are
usually the ones most aware of how much
they don't know. They're cautious.
They're humble. and they understand that
science and self-improvement are built
on questions, not on having all the
answers. This video is sponsored by
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purchase of a website or domain. Thanks
to Squarespace for supporting my work
and sponsoring this video. The next
level up in the self-help guru playbook
is reciprocity. Reciprocity is a basic
human instinct. It runs so deep in us
that we often don't notice how much it
shapes who we trust and how we behave.
Sometimes it's genuine and
unintentional. Other times it's a
deliberate strategy designed to win you
over. Psychologist Robert Charaldini has
written about how the Hari Krishna
devotees canvased in public areas. At
first, people rarely donated to them.
Many distrusted them or disliked their
presence. To change that, the group
adopted a new strategy. They gave out
small gifts first, often a flower or a
small book. We'd like you to have this
flower from the Religious Consciousness
Church. Would you care to make a
donation?
>> No, but thank you anyway.
>> When the person tried to refuse or give
it back, the Christian member would
insist, "No, this is a gift. It's yours
to keep." Only after that would they ask
for a donation. Because of this human
impulse towards reciprocity, the feeling
that one must return kindness, many
people felt obliged to donate, even when
they didn't really want to. Self-help
gurus, content creators, and influencers
use this principle in several ways. They
constantly remind you that they give
away 99% of their content for free,
framing it as a gift rather than a
source of ad revenue or brand building.
It's a simple way you can support me and
the team. It's a way you can support us
in bringing you worldclass experts every
single day for free.
>> They offer free resources or guides in
exchange for your email, which they
later use to sell you a course. In this
100% free training, I'm going to walk
you through the entire process. They
host free webinars that end in a limited
time upsell.
>> Webinars are one of the most valuable
things you can do to build your audience
and to monetize that audience. We made
$1.4 million in 92 minutes. And then we
made another 5.2 $2 million two weeks
later because of the product we offer. I
mean, the politicians can't even steal
that much money.
>> None of these strategies are inherently
unethical. Lead magnets, the free
resources you get in exchange for an
email, are everywhere. I even use them
myself, and so do many of the creators I
genuinely respect. What matters is
understanding that very little online is
truly free. When you hand over your
email, you're likely signing up for a
future sales pitch. That's not
necessarily bad. That's marketing. The
problem is when these tactics are pushed
too far, funneling people into high
pressure or predatory sales
environments. I'll talk about that a
little bit more in the next section.
Beyond these sales tactics, there's a
deeper, often unspoken version of
reciprocity at play. You scratch my
back, I'll scratch yours.
>> You and I have been friends for a long
time,
>> and we are extremely supportive and fond
of one another. Our spouses know each
other.
>> There's an unspoken rule in the
self-help world. Don't call out other
gurus. Don't ask hard questions. Don't
rock the boat. Mark Manson, author of
The Subtle Art of Not Giving [ __ ]
learned this lesson firsthand. After
building one of the most popular
self-help podcasts in the world with
over 30 million downloads, he eventually
decided to quit the interview format
altogether. Here's his explanation. I've
been in this industry for almost 20
years now. Probably the reason that most
of you even give a [ __ ] that I'm talking
right now is I try to be
independent-minded. I try to say things
that maybe need to be said and nobody
else is really saying in the classic
podcast format of bringing on kind of
star intellectual guests and thought
leaders. I felt completely hamstrung to
be able to do that. It really sucks to
have a notable guest come on the show
and start saying something that I
actually kind of don't agree with or I'm
like familiar with the research they're
talking about, but I don't think the
research is very good. And it puts me in
a really tough spot of like, okay, do I
start challenging this guest and
potentially creating like a big argument
or a debate on the show, potentially
alienating the guests, fans of the
guest, alienating the guests themselves,
making sure that they're never going to
come back to the show. Do I put myself
in a position where I'm like suddenly
like I I didn't prep for a debate coming
into this episode, but now like suddenly
I'm having to put myself in a headsp
space of of being willing to argue and
debate a really smart person. It was
just not fun for me. It felt like a
no-win situation.
>> Reciprocity is a powerful, often
invisible force. It shapes how we view
others. It often prevents us from
challenging people. And it's probably
the reason why it took me so long to
make this video. We've ascended to the
highest levels of the self-help guru
racket. There's just one more level.
It's time to cash in. You can't talk
about self-help grifting without talking
about money. Because while the fame and
attention might feel nice, this isn't a
charity. When it comes to turning a
profit in the self-help world, it
usually starts with sponsorships. I've
come to see sponsorships as a sort of
necessary annoyance in modern content
creation. As someone who started out
with an ad-free model, I didn't do a
single sponsorship until I had nearly
100 million views on YouTube. And I can
tell you from experience that the
fanfunded approach isn't a very
effective way to monetize your creative
work. Others, like Tim Ferrris, have
discovered similar results. People just
don't want to donate to every creator
they follow, and they're perfectly happy
to sit through ads in return for
content. So, my argument isn't that
sponsorships are bad, which might be
obvious since I included one in this
video. My argument is that creators have
to be very careful about the brands they
choose to endorse, especially when
they're trusted voices in areas like
finance, health, and wellness. But for
many, it's easy to turn a blind eye when
the price gets high enough. One of the
most ubiquitous sponsors on YouTube and
in podcasting is AG1 by Athletic Greens.
You've probably seen it promoted by
science communicators, longevity
experts, and podcast hosts alike.
>> AG1 by Athletic Greens brings 75
vitamins, minerals, whole food sourced
ingredients, probiotics, and adaptogens
together in one place. It might just be
the most comprehensive and convenient
nutritional regimen on the planet. There
are enough videos on YouTube talking
about the problems with AG1, so I'm not
going to get stuck in the weeds here,
but I'll quickly summarize a few of the
key issues people have with it. AG1's
proprietary blend hides weak ingredient
dosages.
>> The first five ingredients make up 10 g
of the 12 g serving, leaving a maximum
of 2 g for everything else.
>> The bold health claims aren't supported
by strong evidence. Calling, for
example, Athletic Greens a high quality
greens powder is a little misleading. I
think it's more of a multivitamin. In
fact, I'm not impressed with AG1 being
anything more than a multivitamin. It's
a poor substitute for real nutrition.
>> This is no way going to be superior to
consuming fruits and vegetables.
>> And it's overpriced, meaning you're
basically just paying for their
marketing expenses.
>> This was $99. Probably 50 of that went
to different people to put it on their
podcast and say how amazing it is. I
even found a Forbes article. It even
says at the top up here, sponsored
article. You scroll down, buy it now.
They're getting commission. Everyone's
getting kicked back. Everyone that's
talking about this product is getting
paid to talk about it.
>> My biggest problem with experts
promoting this product and products like
it is that their credibility gives it a
level of legitimacy it hasn't earned.
When someone who claims to be an expert
in nutrition or fitness says that they
take AG1 every morning, most listeners
assume that they're making the claim
from authority, not because they got
paid to say it. I think most people
watching this would find it hard to turn
down the kind of money AG1 pays out. Dr.
Andrea Love cited an anonymous source
claiming that Andrew Huberman makes an
estimated $40 million from AG1 alone.
>> Simply put, I always feel better when I
take AG1.
>> So, yeah, hard money to turn down, but
it's worth remembering that the people
that are making that kind of money are
already making millions and millions of
dollars anyway. So, you have to ask
yourself, is it really worth it to risk
your reputation? Now, for many gurus,
sponsorships are just the warm-up. The
real money isn't in selling ads, but in
selling their own digital products.
Courses, masterminds, mentorship
programs, and high ticket retreats are
where the industry truly cashes in.
>> It's never just I'm a guru. It's always
now I have something to sell you. And
while there's nothing inherently wrong
with selling education or creating paid
products, this is often where things
start to blur. where genuine teaching
crosses over into exploitation.
>> Look at these guys. Look at these guys.
These guys are spending three days with
me. These guys pay $12,000 each to sit
in that chair. 3 days. I got to look at
their ugly faces.
>> But wait, Matt, didn't you sell a
self-help course, you hypocrite? Yes, in
fact, I did. A few years ago, I launched
my very own self-help course called
Simple Habits. Before we begin, I'd like
to give you some background about myself
and how I came to teach a course on
habit change. I'm not a trained
scientist and I don't have a PhD in my
title, but I am a little bit obsessed
with change. At the time, it felt like a
natural step. I was making videos about
self-improvement, so why not create a
full course to help people build better
habits from scratch. I priced it at $145
and adjusted the cost based on
purchasing power. So, for example,
Zimbabwe paid just $36 for the course.
The course was live for a couple years.
I invested heavily in updates. And I
even hired this awesome guy, Pete, who's
a behavioral scientist, to audit it and
make sure everything was backed by the
latest science. But eventually, I
decided to shut it down and offer it for
free for anyone who asked. I think I did
my best to sell this course with honesty
and integrity. I was transparent about
my background, careful not to
overpromise, and I kept the price
accessible. But even with that, I never
loved the feeling of selling a self-help
course. to market something like this,
it's almost impossible not to lean into
the expert role, to position yourself as
the person with all the answers. And
that just made me feel very
uncomfortable because that's something I
never really liked doing on this
channel. That's why I always leaned into
habit experiments and teaching uh from
kind of my own failures and mistakes and
and the things that I've personally
learned, not speaking objectively about
every topic I talked about. I think that
the more that you lean into that guru
mode, that expert mode, the more it
becomes tempting to tap into people's
insecurities and fears. Other people
don't really have a problem with it,
though.
>> At the heart of every coaching journey
is a dream for change,
>> a search for meaning, a search for
purpose, a search for who we will
become. But without the right guidance,
>> these goals can feel out of reach,
>> leaving us feeling lost,
>> stuck, struggling to find a clear path
forward,
>> yearning for something more. True
transformation
>> personally, professionally, globally
never happens alone.
>> And it all starts
>> with $7,000. J. Shetty certification
school to help you become a life coach
costs $7,000, which honestly feels a
little bit steep for somebody who's a
monk who built his brand on the idea of
serving others. But the price tag wasn't
the only thing that raised eyebrows. The
program supposed credentials turned out
to be just as questionable. The Jshedy
certification school claimed that it was
affiliated with four different
universities in the UK and essentially
said that by completing the J Shetty
certification school, it would put you
on track to receive a master's degree at
these universities. By becoming a J
Shetty certified coach, you will gain
coaching and business skills, accredited
certification, pathway to the individual
coach accreditation, marketing support
from my platform and a supportive
network of coaches and students.
>> I contacted all the universities very
clear, you know, very straightforwardly
asked them, what is your affiliation
with this program? What is the nature of
the relationship? Can you explain to me?
All of them said, we have no idea what
the J Shetty certification school is. We
have no idea why we are listed on their
marketing materials and we want our
names taken off.
>> Here's where everything comes full
circle because one of the most powerful
tools gurus use to sell their courses is
the parasocial bond they've already
established. Their teams are trained to
leverage that emotional connection to
get you across the finish line and hit
purchase.
>> You need to get this in the call. Hey,
I'm calling because Mr. Cardone wants me
to give you something.
>> Okay.
>> Okay. What What's he want What's he want
to give me? He wants to give you a pro.
He's created a sales tool that can
increase sales 15 to 40%.
>> Private DMs from J Shett's team to an
interested student show how this works.
His sales reps messaged potential
students directly from his account,
personalizing their pitches and
repeatedly named dropping Jay to
reinforce that connection. Let me let me
let me read some of these. Today, Jay is
looking for a few more students to work
with us. Is it okay if I ask you a
couple questions from Jay to help us
work out if you're a good fit for Jay's
case study? Jay can't wait to help you
with that over the next 49 days,
especially with Jay and our team keeping
you accountable on our live calls. He
filmed a short six-inute video for you
with all the details. Wow, that's
amazing that he took the time to record
a 6-minute video just for this person. I
love the surprise he has for you at the
end. Hey again, Jay wanted to know if
there was something he did a bad job of
breaking down. Oh my god. So, this is
this is crazy. Okay, a good number of
Jay students are joining because of CO
19. In their opinion, they have no idea
how long this crisis will last. So they
believe that an extra source of online
income is the safest bet for the safety
of them and their families. That's
[ __ ] crazy. They're using the
pandemic and the fear of the pandemic to
try to get people to to purchase the
course. Jay doesn't charge $100,000 like
college is because he's on a mission to
help people find their passion and turn
it into real income. Oh my god, Jay,
that's amazing. That's so generous that
you don't charge $100,000 for your
online course. That'sing crazy. If you
don't want to join Jay and our family,
that's totally okay. It's a family. Now,
this actually sounds like a cult. Here's
the thing that like is really upsetting
about this, right? Like you see these
kind of pushy persuasive sta sales
strategies. Um, using parasocial
bonding, uh, using that connection that
they have with this influential figure,
using fear to try to get somebody over
the edge. This person clarifies in the
DMs that they're making $20,000 a year.
like you're still pushing hard on
selling this person a $7,000 course when
they're making $20,000 US a year. I
would actively encourage this person not
to buy the product. If you don't have
the money, please don't buy this course.
Please don't. Come on. Can we just be
better? Can weing?
So, one question you might be having at
this point, especially if, like me, you
enjoy self-help content or even follow
some of the people that I talked about
in this video, is this. Even if their
tactics are questionable, isn't there
still a net good? It's a fair question.
Many of the most popular self-help
figures have millions of followers,
glowing testimonials, best-selling
books, and countless stories from people
whose lives have been improved. That's
real, and I don't want to dismiss the
positive impact some of their work has
had. But both things can be true at the
same time. They have helped people, and
they're also engaging in practices that
are manipulative or misleading. Because
many of these people are smart, in some
cases, brilliant. It's hard to accept
the idea that they just didn't know any
better. They know exactly what they're
doing. And at a certain point, the
motivation stops being about impact and
starts being about greed. More money,
more fame, more power. Because for many
of these figures, enough never seems to
be enough. And ego and influence often
go hand in hand. So yes, you can
appreciate the good things and the good
advice that these people have offered
up. And you can also hold them
accountable.

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